World Internet Conference: The Internet Promotes the Development of the Real Economy

Despite the challenges of repeated epidemics and global inflation, Zhang Yong, chairman and CEO of Alibaba Group, is still full of confidence in future development. Zhang Yong said in his speech that the integrated development of the digital economy and the real economy will surely become a strong driving force for the country's economic growth. "

This Internet conference released a positive hope to us, bringing new hope for the development of the real economy. In the future, with the continuous development of Internet technology, people's basic necessities of life will usher in new great changes. The deep integration of the Internet and the real economy has become an important factor in promoting the stability and sustainable development of the global economy.

Judging from the actual situation, online and offline interactions have effectively driven the development of the real economy, and the annual "Double 11" promotional activities are in full swing. From the sales data of the first wave of promotional activities, it can be seen that the consumer confidence index has rebounded rapidly, and the vitality of merchants and the market has gradually increased. It has been continuously released, and the real economy has achieved real growth.

In recent years, big names in e-commerce have deployed offline entities and local life in order to seek stable development. Beijing X’s Jing X fights hard, and XX’s XX buys vegetables. Top Internet companies are also competing to cooperate to achieve strong Cooperation, such as the cooperation between Dou X and Ele. X, creates a local life service system from planting grass to consumption, and continuously drives user consumption demand.

From this point of view, the integration of the real economy and the Internet is an important channel for the development of the real economy. So, how can the two be better integrated? The existing model obviously can no longer meet the development needs of physical merchants, and perhaps physical merchants should continue to try new models to obtain more development opportunities.

As a pioneer of global linkage e-commerce, it has always been committed to the development of the real economy, and with innovative consumer experience, it is an Internet that integrates "juhaohuo" and "benefiting life" and connects online and offline in the form of unique red envelopes The e-commerce platform and platform innovation model will greatly stimulate users' enthusiasm for consumption in offline stores, so that more and more users are willing to enter the store for consumption.

Users can obtain allowances and red envelopes while satisfying the consumption experience of physical stores. The allowances can be withdrawn or used to deduct the payment for the next consumption in stores and online red envelope malls. Red envelopes can be used to deduct cash when spending in red envelope malls. Users get Offers, merchants get customer traffic, achieve a win-win situation, and at the same time, realize the deep integration of the Internet and the real economy, and truly let the Internet promote the development of the real economy.