How should the soft paper ranking be done? What are the advantages of companies doing soft essays?

Under the circumstance that offline entity enterprises are facing difficulties in acquiring customers, many enterprises are aware of the importance of press release promotion, so if enterprises want to switch to the online Internet, what advantages do they have? How to do soft article ranking?

1. First of all, the advantage of soft article promotion is that it covers many keywords

Although soft articles can get passenger flow from the published media platform, the larger passenger flow comes from search engines. There are fewer articles initially published, and fewer keywords are covered, so the traffic will be relatively small. Once there are more articles, the more keywords, Therefore, the more search traffic, the more obvious the later effect will be.

2 Secondly, the soft paper will exist for a long time

Ads can exist on the Internet for a long time, which is very advantageous, so users searching for keywords on search engines can bring stable traffic, not a few days or months, but many years. Compared with streaming, the effect of publishing soft texts is more sustainable. Imagine, when you publish more soft texts, the more keywords you cover, and the articles exist for a long time, then you can passively acquire customers even if you don’t promote them in the future, which can be said to be done once and for all. The promotion method is very cost-effective in the long run.

3. Press release

Because the promotion of soft articles wants to see the effect, the first consideration is to be indexed by search engines. It may only include two or three articles after a lot of articles, and only two of these articles may be ranked, and the ones ranked on the first page may not be. Of course, how many articles are included. This article will also have a certain effect, but you cannot expect this article to have a great effect. For companies that want to quickly see the effect through the press release, it is recommended to send high-weight media, with a weight of 5 or more, news source media Even better, the speed of seeing the effect will be faster, but still the same sentence, don't expect to see a great effect in three articles of five articles or ten articles of eight articles. If you want to promote soft articles, stick to it for a long time.

4. Ranking of soft articles

When the published advertisment articles are all included, but the advertorial article ranking position has always been in the lower position of the search engine, at this time, we can use the steak optimization system tool to improve the advertorial article ranking to the top position on the homepage. Let's take a look at the before and after comparison

Before the soft paper is not optimized:

After tool optimization:

So how to optimize it in the end, in fact, it is very simple, just need to search on the search engine, and then enter the website to contact customer service to consult the instructions for use.

Then after we enter the background, follow the operation steps, add the keywords of the soft text that need to be optimized, and the title of the soft text as required, and then submit it for optimization.